{"id":2586,"date":"2014-09-19T16:36:08","date_gmt":"2014-09-19T16:36:08","guid":{"rendered":"https:\/\/thunderbird.tv\/2014\/09\/19\/music-box-and-soda-pictures-acquire-torontos-gemma-arterton-starrer-gemma-bovery\/"},"modified":"2014-09-19T16:36:08","modified_gmt":"2014-09-19T16:36:08","slug":"music-box-and-soda-pictures-acquire-torontos-gemma-arterton-starrer-gemma-bovery","status":"publish","type":"post","link":"https:\/\/thunderbird.tv\/2014\/09\/19\/music-box-and-soda-pictures-acquire-torontos-gemma-arterton-starrer-gemma-bovery\/","title":{"rendered":"Music Box And Soda Pictures Acquire Toronto\u2019s Gemma Arterton-starrer “Gemma Bovery”"},"content":{"rendered":"

Elsa Kelslassy \/ Variety<\/em><\/p>\n

PARIS\u2013 Chicago-based Music Box Films and U.K.\u2019s Soda Pictures have acquired\u00a0Anne Fontaine<\/a>\u2019s \u201cGemma Bovery<\/a>,\u201d a romantic comedy toplining British rising star\u00a0Gemma Arterton<\/a>, on the heels of its Special Presentation premiere at Toronto.<\/p>\n

Sold and co-produced by Gaumont, \u201cGemma\u201d was warmly received at Toronto where it steered a standing ovation and proved one of the fest\u2019s arthouse crossover highlights. \u00a0A satirical take on Gustave Flaubert\u2019s classic novel \u201cMadame Bovary,\u201d \u201cGemma\u201d also sparked two offers from Australian buyers.<\/p>\n

\u201cGemma\u201d stars\u00a0Arterton as a passionate young British woman who moves with her husband to a small Norman town where she meets a quirky French baker, played by popular Gallic thesp Fabrice Luchini.<\/p>\n

The U.S. deal with Music Box Films was negotiated by president William Schopf and managing director Ed Arentz, and Gaumont International\u2019s boss Cecile Gaget and deputy head of sales Yohann Comte.<\/p>\n

\u201cI\u2019m delighted to work with (Schopf) and (Arentz) on Anne Fontaine\u2019s \u201cGemma\u2019 \u2014 They instantly grasped all the flavor, sensuality and humor of the movie,\u201d said Gaget. \u201cBased on our experience working with Music Box Films on Michel Hazanavicius\u2019 \u201cOSS: 117: Cairo, Nest of Spies\u201d and \u201cThe Conquest,\u201d I know they\u2019ll do a great job distributing \u2018Gemma\u2019 in theaters.\u201d<\/p>\n

Gaget also noted Music Box Films\u2019 successful handling of Pawel Pawlikowski\u2019s \u201cIda,\u201d which grossed $3.7 million in the U.S..<\/p>\n

The U.K. sale, meanwhile, was negotiated with Ed Fletcher, Soda Pictures\u2019 co-founder and managing director.\u00a0Recently merged with Canada\u2019s Thunderbird, Soda Pictures also bought\u00a0Christian Petzold\u2019s \u201cPhoenix\u201d and\u00a0Michael Winterbottom\u2019s \u201cThe Face of an Angel\u201d at Toronto. \u201cGemma\u201d marks Soda\u2019s first acquisition of a Gaumont movie.<\/p>\n

\u201cGemma\u201d \u00a0bowed in France \u2013 distributed by Gaumont \u2014 on Sept. 10 and took the French box office\u2019s top slot, ahead of Cameron Diaz starrer \u201cSex Tape\u201d and \u201cLucy\u201d with Scarlett Johansson.<\/p>\n

The well-polished movie, which received warm reviews at Toronto, is being pushed by Gaumont as a strong candidate for this year Oscar\u2019s foreign-language race.<\/p>\n

Gaumont previously sold \u201cGemma\u201d to Germany (Prokino), Benelux (Victory), Italy (Officine Ubu), Brazil (Mares Filmes), Scandinavia (Atlantic), Canada (Metropole), Middle East (Four Star), CIS (Exponenta), Greece (Odeon), Switzerland (Pathe) and South Korea (Sejong).<\/p>\n

\u201cGemma\u201d was penned by Fontaine and Pascal Bonitzer, based on a graphic novel by Posy Simmonds, the author of \u201cTamara Drewe,\u201d which was adapted to the bigscreen by Stephen Frears and also toplined Arterton. Pic was produced by Mathieu Tarot at Albertine Productions, Philippe Carcassonne at Cine@ and co-produced by Gaumont, which also handles French distribution.<\/p>\n

Fontaine\u2019s last film, \u201cTwo Mothers,\u201d an Australia-set drama with Naomi Watts and Robin Wright, world-premiered at Sundance and sold worldwide. Her 2009 movie, \u201cCoco Before Chanel,\u201d starring Audrey Tautou, was a commercial and critical hit.<\/p>\n","protected":false},"excerpt":{"rendered":"

Elsa Kelslassy \/ Variety PARIS\u2013 Chicago-based Music Box Films and U.K.\u2019s Soda Pictures have acquired\u00a0Anne Fontaine\u2019s \u201cGemma Bovery,\u201d a romantic comedy toplining British rising star\u00a0Gemma Arterton, on the heels of its Special Presentation premiere at Toronto. Sold and co-produced by Gaumont, \u201cGemma\u201d was warmly received at Toronto where it steered a standing ovation and proved … Continued<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"\nMusic Box And Soda Pictures Acquire Toronto\u2019s Gemma Arterton-starrer "Gemma Bovery" - Thunderbird Entertainment<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thunderbird.tv\/2014\/09\/19\/music-box-and-soda-pictures-acquire-torontos-gemma-arterton-starrer-gemma-bovery\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Music Box And Soda Pictures Acquire Toronto\u2019s Gemma Arterton-starrer "Gemma Bovery" - Thunderbird Entertainment\" \/>\n<meta property=\"og:description\" content=\"Elsa Kelslassy \/ Variety PARIS\u2013 Chicago-based Music Box Films and U.K.\u2019s Soda Pictures have acquired\u00a0Anne Fontaine\u2019s \u201cGemma Bovery,\u201d a romantic comedy toplining British rising star\u00a0Gemma Arterton, on the heels of its Special Presentation premiere at Toronto. 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