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News
November 28, 2018

Discovery Canada Renews Thunderbird Entertainment’s HIGHWAY THRU HELL for an Eighth Season

News

VANCOUVER, Nov. 28, 2018 /CNW/ – Thunderbird Entertainment Group Inc. (TSXV:TBRD) (“Thunderbird” or the “Company“), a global multiplatform entertainment company with offices in Los Angeles, London, Vancouver, Ottawaand Toronto, is pleased to announce the hit series Highway Thru Hell has been commissioned for an eighth season on Discovery Canada. The new season will consist of 17 inspiring episodes and begin airing in late 2019.

Highway Thru Hell follows the heroes of the highway as they fight to keep some of the most economically important and inhospitable trucking routes in North America open to traffic. The current season airs Tuesday nights on Discovery Canada. Highway Thru Hell is Discovery’s most-watched factual series, dominating Canadian entertainment specialty channels in its timeslot.

Thunderbird has produced more than 100 episodes of Highway Thru Hell and its spinoff series Heavy Rescue 401. The series can be watched in over a dozen languages in more than 170 countries worldwide.

Series executive producer Mark Miller, who is also the president of Thunderbird Entertainment, attributes the success of Highway Thru Hell to its cinematic storytelling and rich character development. “This series has raised the bar for factual documentaries around the world. In addition to attracting top ratings on Discovery in Canada, it is also a worldwide staple on Netflix,” he explains. “Viewers connect with the day-to-day struggles of these heroes of the highway, which makes their stories highly relatable and visually entertaining.”

“With its up-close look at extraordinary wrecks and nail-biting rescues, Highway Thru Hell is a richly entertaining series,” says Edwina Follows, General Manager, Discovery Networks. “Thunderbird Entertainment delivers strong characters and authentic stories that truly resonate with viewers, and we’re very excited to see what’s in store for the new season.”

Highway Thru Hell has consistently attracted impressive audiences, ranking as a Top 10 series on entertainment specialty television in Canada for total viewers and the A25-54 demographic. The series has made Discovery Canada the most-watched entertainment specialty channel in its timeslot among total viewers as well as the A25-54 and A18-49 demographics.

Highway Thru Hell is produced by Thunderbird Entertainment Group Inc. in association with Discovery Canada. Wendy McKernan is the producer and Neil Thomas the series producer. For Discovery Canada, Heather Williamson is executive producer. Edwina Follows is general manager, Discovery Networks.

SOCIAL MEDIA LINKS:
Highway Thru Hell on Facebook: facebook.com/hwythruhell/
Highway Thru Hell
on Twitter: twitter.com/HWYThruHell

About Thunderbird Entertainment Group Inc.
Thunderbird Entertainment Group is a Vancouver-based global multiplatform entertainment company with offices in Vancouver, Los Angeles, Toronto, Ottawa and London. Thunderbird creates award-winning scripted, unscripted and animated programming for the world’s leading digital platforms, as well as Canadian and International broadcasters. Thunderbird’s vision is to produce high quality, socially responsible content that makes the world a better place.  The Company develops, produces and distributes animated, factual and scripted content through its various divisions, including Atomic Cartoons, Great Pacific Television, Thunderbird Productions and Thunderbird Releasing Limited.

The TSX-V has in no way passed upon the merits of the Arrangement and has neither approved nor disapproved the contents of this press release. Neither the TSX-V nor its Regulation Services Provider (as that term is defined in the policies of the TSX-V) accepts responsibility of the adequacy or accuracy of this release.

Cautionary Statement Regarding Forward-Looking Information

This news release includes certain “forward-looking statements” under applicable Canadian securities legislation that are not historical facts. Forward-looking statements involve risks, uncertainties, and other factors that could cause actual results, performance, prospects, and opportunities to differ materially from those expressed or implied by such forward-looking statements. Forward-looking statements in this news release include, but are not limited to, statements with respect to the Company’s objectives, goals or future plans and the business and operations of the Company, and completion of announced production. Forward-looking statements are necessarily based on a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: general business, economic and social uncertainties; litigation, legislative, environmental and other judicial, regulatory, political and competitive developments; those additional risks set out in the Company’s Filing Statement and other public documents filed on SEDAR at www.sedar.com; and other matters discussed in this news release. Although the Company believes that the assumptions and factors used in preparing the forward-looking statements are reasonable, undue reliance should not be placed on these statements, which only apply as of the date of this news release, and no assurance can be given that such events will occur in the disclosed time frames or at all. Except where required by law, the Company disclaims any intention or obligation to update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

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